Using Instagram, Snapchat and Vine Apps to Market Your Small Business
Think of simply how much time and money businesses devote to 30-second television commercials or small blocks of magazine ads. Can it be really any crazier to invest some amount of time in making even smaller and shorter ads to reach consumers? Today, with social media marketing apps like Instagram, Snapchat and Vine gaining in popularity, it really makes lots of sense.
These apps allow you to post short videos and photos to activate with customers about contests in real-time, leaking a sneak peek of a developing product that you're planning to launch or a short-lived promotion and also increase followers instagram. It's a win-win for your company and your audience. You get the opportunity to interact and engage with followers and consumers in a unique way.
If you should be buying new tool to enhance your social media marketing strategy, below are a few things you should know:
Figure Out Your Audience
If the majority of your customers are older adults who don't have even an Instagram account, not to mention Snapchat or Vine, then this marketing plan might not benefit your business.
On another hand, if your company is favored by younger crowd, then this may be just things you need to give your company a brand new method for reaching that target market. Do your research and see what social apps your fans are using. Are they posting Instagram shots often? Then this might be the open door you have been looking for.
Add the Personal Touch
With Snapchat, the video and images are only designed for a short time. Next, it's gone for good. Which means you merely have a small window to create a connection with your audience. It should be your goal to make the person on another end of the app happy and gain their interest. In this way, you are working to construct a strong brand loyalty.
Maximize Sharing with Instagram and Vine
If the rapid-fire action of Snapchat doesn't seem such as a good fit for you personally, that doesn't mean you have to lose out on a number of the advantages of apps like Instagram and Vine.
Using these apps to produce short behind-the-scenes videos and photos remains a fantastic way to create a unique connection with your audience. Your customers want to see what continues whenever you make those sweet dog tutus or funky Christmas ornaments, so capture a short video and post it for them to have a look. The bonus is that your followers can share your images and videos so you are gaining much more reach than simply your direct connections.As social media marketing evolves, so do the countless ways and way of reaching out to your followers. With attention spans decreasing, it is advisable to keep your marketing attempts short but impactful. Utilizing the latest apps like Vine, Snapchat and Instagram are great tools for businesses to produce quick connections.